Thursday, May 26, 2016

Guillaume & Stéphanie: Seven(-ish) Days in the U.S. of A.

The Ministry of the Economy today published a press release about the recent mission de prospection - still don't know a good translation for it - and here's a rough translation of what Hereditary Grand Duke Guillaume and Hereditary Grand Duchess Stéphanie have been up to during the past few days. 

Photo: Sweet Feet Photography
The Hereditary Grand Duke, Minister Etienne Schneider and their delegation arrived in the United States of America on May 19, when they were received by Karen Peetz, president of BNY Mellon, which is investing in new technologies by creating a digital collaborative "open source" environment primarily targeted to the financial sector. They later discussed the economic situation in its US, European and Luxembourg contexts at a luncheon with members of the Economic Club of New York and other senior executives. They also paid visits to Betworks incubator in New York and the headquarters of Major League Baseball (MLB) Advanced Media.

The following day, the delegation including everyone's favourite Hereditary Grand Duke (ha, the advantages of coming from the world's only Grand Duchy!) visited Industry City in Brooklyn, a renovated former warehouse and home to startups, artists and restaurants. The companies visited included Ombligo, which is active in the circular economy. The company recycles or repairs servers and computers, enabling it to offer digital equipment at lower prices. 

On May 22, Hereditary Grand Duke Guillaume and Minister Schneider made a fleeting visit to the Luxembourg American Cultural Center and the Roots & Leaves Museum in Belgium, Wisconsin. That day Hereditary Grand Duchess Stéphanie also joined the delegation.

Photo: Ministère de l'Économie
The next day, they were all back in New York City were they hosted a reception dedicated to the ICT sector, which was held at Luxembourg House. The event brought together members of the FEDIL business delegation with the leaders of some twenty US companies.

May 24 saw a seminar on cyber-security and respect for privacy organised by Kaye Scholer LLP as well as Hereditary Grand Duke Guillaume, Hereditary Grand Duchess Stéphanie and Etienne Schneider having luncheon with Leonard levie, President of the Board of AIAC Group, owner of Eurofoil Luxembourg SA. The climax of the second to last day in the U.S. was the Luxembourg-American Business Award

The mission promoting the Grand Duchy as a business place ended yesterday with a breakfast seminar organised by the Luxembourg Private Equity & Venture Capital Association (LPEA) as well as more food at a luncheon with representatives of Venture Capital Funds to promote Luxembourg a little more.

As it is quite the norm whenever it comes to travels to the U.S. we didn't get to see a whole lot of visuals of it. However, make sure to (re)visit our posts about some of the individual days (all linked above) to see all that's available. (Pssst, we updated some of the posts with new links since they were originally published!)

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