Tuesday, November 24, 2015

Luxarazzi 101: Paule Ka

We have looked at Elie Saab and Diane von Furstenberg - two of the favourite designers of the Grand Ducal and Princely Families - in the past and today it's time to have a closer look at someone who is quickly becoming a favourite with one particular family member (the Hereditary Grand Duchess): Paule Ka. Or rather the man behind the brand, Serge Cajfinger.
Born in the French town of Lille, Cajfinger spent his childhood in Brazil and returned to France as a young teenager. At the age of 15, he worked as a window decorator for Yves Saint Laurent and soon saw a career in fashion for himself. Only four years later, he opened his first fashion store together with his mother and aunt with the shop taking its name from his aunt, Paule. The multi-brand store was stocked with clothes by labels such as Mugler, Kenzo and Montana.
Cajfinger later left Lille for Paris and, in 1987, set up his first store with his own clothes: PAULE KA, which was located in the heart of the Marais district. While the 'Paule' is an hommage to his aforementioned aunt, Serge Cajfinger took the 'Ka' part of his brand's name from his own last name. The brand's style is considered geometric and sober as well as sophisticaed and urban at the same time. And Cajfinger's first design? A classic black dress. The man behind the brand takes his inspiration from 50’s and 60’s style icons including Jackie Onassis Kennedy, Princess Grace of Monaco and especially Audrey Hepburn. 
These days the designs by Paule Ka can be bought and spotted around the world. One particular fan as of late? The Hereditary Grand Duchess and I'm all for it, the classic designs suit her very well and they include some of my favourites she's ever worn! (Remark #1: Hello there, yellow national day dress! Remark #2: Not counting Elie Saab here obviously.) Another grand ducal lady who has worn the designs in the past: Princess Claire for her daughter's baptism.

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